International reference pricing capabilities

Built-in expertise.
Visible calculations.

Bring your product data and start with the IRP rulesets maintained by Symaptics. Explore launch prices and in-market exposure, with the country logic and calculations available to inspect.

Symaptics-maintained rulesets

Start with the rules in place.

Use built-in country reference baskets, formulas, matching and review timing. Apply the maintained rulesets to your product data and focus on the pricing question.

Launch IRP

Explore the price at market entry.

Model initial reference-price assessments and test alternative launch prices and dates. See how prices available in other markets shape the launch assessment and subsequent effects.

In-market IRP

Follow the price after launch.

Simulate reassessments, review cycles and the spread of price changes across markets. Explore scheduled price changes, withdrawals and loss of exclusivity over the product lifecycle.

Calculation transparency

See how each assessment is calculated.

Inspect the reference prices and contributing products, applied formula and calculated price. Follow the assessment outcome and effective date, including why a price change was not applied.

Inside SyMAP

Follow the price path.
Inspect the assessments behind it.

See how prices evolve across markets, then explore the launch events and in-market assessments behind the results. Follow the reference inputs, calculation and implementation outcome.

SyMAP / Price EvolutionActual product view
SyMAP list-price evolution across ten markets, with an April 2029 tooltip marking a 3.7% Netherlands IRP reductionInspect the workspace

See the change on the timeline.

Follow list prices across ten markets. The tooltip highlights a Netherlands IRP reduction in April 2029, connecting an implemented assessment to its place on the price path.

SyMAP / Launch Price ChangesActual product view
SyMAP launch event log for the Netherlands, Greece and Austria showing price reductions, applied formulas and reference pricesInspect the workspace

Understand the price at market entry.

Inspect launch events for the Netherlands, Greece and Austria. See the before-and-after prices, percentage changes, applied formulas and the reference markets contributing to each result.

SyMAP / In-Market IRP AssessmentsActual product view
SyMAP in-market assessments showing implemented reductions for Austria, Greece and the Netherlands, and not-implemented outcomes for Israel and NorwayInspect the workspace

An assessment does not always mean a price change.

Review the calculated price alongside the implementation outcome. These assessments show applied reductions with effective dates, a calculated increase that was not implemented, and an unchanged price.

Actual SyMAP workspaces. Illustrative product data. Select an image to inspect the detail.

From reference pricing to commercial decisions

Compare the alternatives.
Understand the revenue implications.

Compare alternative pricing and launch scenarios, then examine a forecast’s revenue over time. Connect international price paths with demand and linked US MFN effects in the wider SyMAP platform.

SyMAP / IRP Scenario ComparisonActual product view
SyMAP comparison of international reference pricing scenarios and their outcomesInspect the workspace

What changes when the price or timing changes?

Compare saved simulations, run sensitivity series and find the threshold where a modelled outcome changes.

SyMAP / Revenue EvolutionActual product view
SyMAP monthly gross revenue evolution in euros for ten markets in the Symara demonstration forecastInspect the workspace

Connect the price path to the revenue outlook.

See monthly gross revenue by market in the Symara demo forecast. This view combines the run’s price paths and configured demand assumptions to show how the commercial outlook develops over time.

Actual SyMAP workspaces. Illustrative product data. Select an image to inspect the detail.

Flexibility when your question needs it

Test custom rules.
Explore informal referencing.

Use the maintained rulesets for your base case, then model alternative rules or informal referencing assumptions as distinct scenarios.

Custom rules & scenarios

Test a change to the rule.

Adapt a reference basket, formula, matching assumption or review schedule. Use custom formulas for more specific logic, then compare the price path with your base case.

Informal referencing

Model the scenario behind a negotiation.

Represent informal price referencing with explicit assumptions about the markets, calculation and timing. Test the international reference prices that could inform a pricing negotiation, then compare the outcome with your formal IRP case.

Compare the scenario outcomes
SyMAP / Optional formula builder
SyMAP formula builder for testing custom IRP rules alongside the maintained rulesetsInspect the formula builder
Build custom logic when the scenario calls for it. Actual product view with illustrative data.

Your product dataset, reused

Keep the foundation.
Develop the next scenario.

Import products, packs, prices and markets into Data Hub. Reuse that dataset with the reference rules and scenario settings you choose, refining the inputs from early planning through launch and lifecycle.

Questions, answered

A clearer starting point.

Do we need to build our own IRP rules?

No. SyMAP includes built-in IRP rulesets maintained by Symaptics, providing the country baskets, formulas and review timing for your analysis. Start with those rulesets and your product data. Custom rules are available when you want to test alternative assumptions.

Can we model both launch and in-market IRP?

Yes. Model initial reference-price assessments at launch and subsequent reassessments after launch. Explore how launch dates, available reference prices, review timing and later price changes affect the international price path.

Can we explore informal referencing for a pricing negotiation?

Yes. Informal referencing scenarios let you specify the reference markets, calculation assumptions and timing to explore a potential pricing outcome. Use these to explore the referencing assumptions behind a potential pricing negotiation alongside your formal IRP scenarios.

Can we adapt the rules for a specific scenario?

Yes. Adjust reference baskets, review cycles, matching, price types and FX assumptions, or build custom formulas with conditions and country-specific terms. Save a custom ruleset and compare the scenario with your base case.

Can we compare alternative launch and price scenarios?

Yes. Compare saved simulations, run sensitivity series and inspect thresholds. For a search across pricing and launch choices with revenue objectives, explore pricing and launch optimisation.

Can we see the calculations behind the results?

Yes. Inspect the reference prices and contributing products, applied formula, calculated price and assessment outcome. The event log also shows effective dates and reasons a change was skipped or not applied, so you can follow the result through to implementation.

How does IRP connect with the wider forecast?

Use the product dataset in the integrated platform to connect international price evolution with linked US MFN effects and revenue. Patient and revenue forecasting brings the demand assumptions into the same commercial picture.

Your next decision

Bring your product.
Explore its next pricing decision.

See the maintained rulesets, launch and in-market scenarios, and calculation detail in a demo built around your markets.