SyMAP: The AI Pharmaceutical Pricing Platform
One platform for International Reference Pricing, US MFN modelling, and global pricing strategy, with simulation engines you can audit and AI you can govern.
What is SyMAP?
SyMAP is a modular platform of AI‑powered applications built specifically for pharmaceutical pricing and market access teams. SyMAP IRP simulates International Reference Pricing with configurable country rules and a custom formula builder. SyMAP MFN models Most Favored Nation pricing across four US programs: GENEROUS (Medicaid), GLOBE (Medicare Part B), GUARD (Medicare Part D), and voluntary manufacturer MFN agreements. SyMAP Global Pricing joins them end-to-end with revenue forecasting, patient-based forecasting, and an optimisation engine that searches your pricing strategy space for you. Every module pairs transparent, auditable calculations with AI that explains the why behind every result. Beyond the platform, we also provide strategic pricing projects run on SyMAP for pricing and market access teams.
From Spreadsheets to Strategy
Replace fragmented Excel models with a purpose-built platform for IRP, MFN, and global pricing analysis.
Simulate, Compare, Optimise
Multi-year simulation, side-by-side scenario comparison, threshold analysis, and an optimiser that finds winning strategies for you.
Explainable, Governed AI
AI interprets every result in plain language, and every AI action is permissioned, user-confirmed, and logged for audit.
The SyMAP Platform
Three integrated products. One data model. Every module reads the same datasets, so a price entered once flows through IRP simulation, MFN benchmarks, and revenue forecasts alike.
SyMAP Global Pricing
End-to-end strategy: revenue forecasting, patient-based forecasting, and optimisation across every market.
- Revenue Forecasting with AI run analysis New in 2.0
- Patient Forecasting with curve library
- Optimizer Studio: launch sequencing & pricing levers
SyMAP MFN
Most Favored Nation drug pricing across four US programs: GENEROUS, GLOBE, GUARD, and voluntary MFN agreements.
- Voluntary MFN agreement modelling New in 2.0
- Policy scenarios: voluntary, CMS, and baseline paths
- Cross-program exposure, rebates, and revenue impact
SyMAP IRP
International Reference Pricing simulation with configurable country rules, referencing modes, and a custom formula builder.
- Multi-year projections with launch timing and review cycles
- Custom IRP formula builder New in 2.0
- Side-by-side scenario comparison and interactive IRP map
SyMAP 2.0: our biggest release yet
Reference pricing, MFN and revenue in one simulation, a deal designer for voluntary MFN agreements with a Section 232 tariff overlay, and Optimizer Studio with AI that can act on what it finds.
Platform Features
Shared capabilities across SyMAP IRP, SyMAP MFN, and SyMAP Global Pricing, built for pharmaceutical pricing and market access teams navigating international reference pricing and MFN drug pricing policies.
FAQs
- What is SyMAP?
- SyMAP is a modular AI-powered platform for pharmaceutical pricing and market access. It comprises three integrated products: SyMAP IRP for International Reference Pricing simulation, SyMAP MFN for Most Favored Nation pricing across the GENEROUS, GLOBE, GUARD, and voluntary agreement programs, and SyMAP Global Pricing for end-to-end strategy with revenue forecasting, patient forecasting, and optimisation.
- Can I restrict what the AI is allowed to do?
- Yes. AI actions are opt-in and admin-defined per user level and per tab. Users must confirm any AI-initiated change before it executes, all actions are logged for audit, and per-user monthly AI spend budgets are enforced.
- How do I bring my data in?
- Upload a spreadsheet, connect SyMAP to your own systems, or start from the built-in dataset catalog. A dataset uploaded once is usable across every SyMAP tool (IRP, MFN, and forecasting) with no re-entry.
- Does SyMAP have an API?
- Yes. SyMAP has a secure, documented interface for connecting your own systems: run IRP, MFN, and unified simulations, save results, and pull outputs into your own tools, including Excel workbooks that connect directly to SyMAP.
- Can SyMAP be branded for our organisation?
- Yes. Deployments support white-label branding (logo, colours, and naming) plus per-deployment control of which features, tabs, and content each user level sees. The same platform serves multiple client configurations without code changes.
- Is SyMAP available on-premise?
- Deployment options are flexible, including dedicated hosting, with options that keep the proprietary simulation engines fully private for maximum IP and security control. Speak to us about your security requirements and hosting preferences.